It was a real treat to have Todd Baker of Baker’s Candies join the program this week! Todd’s father, Kevin Baker, revolutionized the gourmet chocolate industry in the 1980s as the first to use 100% automated manufacturing, and the Bakers have been making their delicious candies ever since. Todd and his brother Paul now run the day-to-day operations of Nebraska’s favorite chocolates, and Todd stopped in to share what he’s learned growing up in the business with us. He filled us in on how the company found success during the COVID pandemic, the benefits and challenges of an automated chocolate factory, and the impact of partnerships with retailers like Walgreens, HyVee, and Hallmark. Baker’s Candies has truly found a sweet spot between quality and price, and we can’t wait to stop by their new outlet store in Greenwood to pick up some more Meltaways!
For more information about Baker’s Candies bakerscandies.com.
Or check them out on social media: @BakersCandies on Facebook